ADD these 3 Simple Steps for Stronger Customer Satisfaction

“I need to see you today!” When bosses and clients make demands, the typical response is to meet the request immediately. After all, they wouldn’t ask if it wasn’t urgent, would they? Yet, we’ve all responded to supposed emergencies only to find they aren’t emergencies at all. When I began working with clients to enhance[…]

Recast the Past

Use Your History To Tell The Story You Want The Spider-Man story has been rebooted three times in the last 15 years. The story of Peter Parker shifts each time with different characters brought into the foreground; Aunt May gets younger every movie!. But what doesn’t change are key facts: Uncle Ben will die and[…]

Everyday Strategy: Volume 1

Proven ways to solidify client relationships Constantly bombarded by new, innovative, and sometimes annoying ‘customer engagement’ tactics, it’s easy to miss some of the truly great ideas out there. This is the first in a new series I’ve created to highlight smart strategies that you can put to work for you. 1. Thrifty Car Rental: The[…]